A Carpet Cleaning Inspection is a simple procedure allowing you to analyse a carpet.
Here is exactly what to do:
- First, determine all the problems with the prospect’s carpet. Check for unwanted stains including pet stains and other difficult stains. Discuss with them whether or not they can be removed. If they are able to be removed, explain how that will occur.
- Calculate the wear age of the prospect’s carpet. The carpet may be 10 years old, but only have a wear age of 2 years. On the other hand, the carpet may only be 2 years old but has a wear age of 10. Explain how long it will be before new carpet will be necessary and give them a “prescription” to make her carpet last as long as possible.You know carpets. You’ll be able to tell how the carpet has been treated by looking at it and the information the prospect provides. Give them your best guesstimate as to how long it will last if the carpet continues to get the same care.
- Determine if your prospect’s carpet is in good health. Explain that the carpet’s health can affect the health of the family. Just like dirt is tracked in from the outside, things like car exhaust, cigarette smoke, asphalt, chemicals, dust, germs, pollens, tar, soot, and many others. These pollutants get lodged into the carpets.
Clean carpets reduce indoor air pollution
It is true that indoor air is, in fact, more polluted than outside air. The main reason is because indoor air is trapped inside. It rarely gets completely replaced. On the other hand, outdoor air is moving constantly and blows away being replaced with cleaner air.
Trapped indoor air gets pollutants in it from the carpets. They are dragged in and lodge in the carpet. Then when people walk on the carpet, the pollutants get redispersed into the air and those living in the home breathe them in. Over and over. That’s how indoor air gets more polluted than the air outside. It’s a vicious cycle.
However, cleaning the carpets thoroughly on a regular basis gets rid of the pollutants in the carpet and make for much cleaner air to breathe inside.
- Test your prospect’s traffic areas. Because traffic areas are the main spots that get walked on the most, they usually look more worn and dirtier. Explain how you can make even those heavy high traffic areas look as good as the rest of her carpet or very close to it.
- After analyzing the carpet, provide your prospect with the complete written report of the condition of the carpet. Discuss with the prospect what the carpet needs. If it needs any of the services you provide, you can choose to give her a quote for how much it would cost and how long it would take to do the work. It’s good to give your prospect this information before you leave the house. You don’t want to have them waiting to get the quote. And, they might be ready to get on the schedule.
Remember … all of this is FREE and there is NO OBLIGATION. And that’s why people are willing to get it done.
Just a little note of terminology that will be a huge help when doing these visits.
Don’t give estimates, give a Free Carpet Inspection. Then explain what that is.
This works beautifully. Prospects become much more interested and place much more value on the Carpet Cleaning Inspection than they do the “estimate”.
Personally, I think the word estimate implies you aren’t exactly sure how much the job will cost them. It may be higher or may be lower. A “quote” however, is precise.
It’s the exact amount they can expect to pay for the service you will provide.
Prospects who receive the Free Carpet Cleaning Inspection are much more likely to become repeat clients. After the inspection, they understand the importance of cleaning their carpets on a regular basis.